Getting Your Branding Right so it Works on Your Website
A few months ago I wrote a guest blog post for yUXer with the same title of this one. I thought now would be a really good time to share it again. More and more people at the moment are bringing their services online and their branding is possibly being used in ways that that they hadn’t considered it would be when they first briefed it to a designer or created it themselves.
When they created their branding they might possibly have thought they would never need a website. Perhaps word of mouth advertising was working for them just fine. Maybe they used social media and that was enough. Now, however many people are adapting their services so that they can deliver them online through a website or membership site, so it’s really important that they get their branding right so it works on their website.
If this sounds like you, then take a look at the guest blog post I wrote. Everything it covers is worth considering to make sure you are presenting yourself in the best way possible to attract as much business as you can.
You can read the post here.