Website Tech Headaches Solved
We talk to a lot of people suffering from website tech headaches which are normally a side effect of buying tech based on advice given by people who aren’t experts or buying tech because they have seen someone successful using it and so it must be the right thing to use.
When I say “tech headache” I don’t mean a literal headache (although it can come to that!) I mean the frustration of trying to make tech work without any support and which might not actually be the right fit for your business.
How to Use the Right Website Tech for You
When it comes to choosing the right website tech for you, first you need to identify what you want and need your website to do. We talk a lot about planning your website before you create it and there are two reasons for this.
- To make sure your website flows nicely and creates a great user experience for your website visitors (see last week’s blog post).
- To make sure you choose the right website platform and accompanying tech for you and your business.
If you are choosing the tech before you’ve even planned your website because you’ve heard from someone else that it’s good, then this is the start of your problem. Their business isn’t exactly the same as your business. Their plan for where they want their business to go in the future and what their website will need to do then probably isn’t the same as yours either and so the same platform may not work for both of you.
Don’t Double Up on Tech
Also, quite often people are paying for far more than they need to. Either because they’ve decide to use some big all in one system because all the cool kids are using it and so they want to follow the trend but actually aren’t using half of what they’re paying for or because one person mentioned one platform for a website, another for landing pages, another for funnels and something else to take payments when actually all of that could be taken care of in one place if they looked properly.
Cures for the Tech Headache – Keep it Simple and Ask the Right People
Plan your website taking into consideration what you need now and also in the future. Write down a shopping list of what you need and compare this to the list of functionality of the platforms you’re choosing from. Then you should end up with a nice small amount of tech that works well together and will do what you need without many problems. All while not making too much of a dent in your bank balance.
If you are struggling to make a decision ask people who actually understand what they’re talking about. We have had many conversations with people who can’t work out which website platform to use or which email system is compatible with their website platform. We are happy to help and it won’t turn into a sales call because we don’t want the headache of having someone using Ready Steady Websites® if it doesn’t actually fit their needs. So, if you aren’t sure what to use and you have a question, get in touch and ask us. We are happy to help and if we are a good fit then we’d love to work with you.
Also, if you know you are someone who needs regular help with the tech side of things make sure you go for a platform and systems that offer that level of support to make your life easier too!
If you want a hand with planning your website and getting it right, we have a free workshop coming up that you might find useful and also our book, The Website Handbook takes you through the website planning and tech choosing processes to start you on the right path with your website and away from a tech headache.